Measles is a highly contagious viral illness that spreads through tiny droplets from coughing or sneezing.
It can stay in the air or on surfaces for up to two hours, making it easy to catch in homes, schools, or public places.
Measles is more contagious than flu or COVID-19. Its R₀ (basic reproduction number) is 12–18, meaning one infected person can spread it to up to 18 others in an unvaccinated population.
Even in countries like the UK - where measles was once eliminated - small drops in vaccination rates can lead to outbreaks.
The virus is spread through:
Airborne droplets from coughing or sneezing
Contaminated surfaces that remain infectious for up to two hours
Close contact in households, schools, and public spaces
Outbreaks often start when someone infected abroad enters a community with low MMR vaccine uptake.
After exposure, symptoms usually appear after 10–12 days (range 7–21 days).
Early signs:
High fever, tiredness, loss of appetite
Cough, runny nose, red or watery eyes
Tiny white spots inside the mouth (Koplik spots)
Rash:
Red-brown, blotchy rash starting on the face and spreading down the body
Infectious from four days before the rash until four days after
While most people recover within 7-10 days, measles can cause serious or fatal complications, especially in:
Young children
Pregnant women
People with weakened immune systems
Possible complications include:
Ear infections and hearing loss
Pneumonia (main cause of measles-related deaths)
Encephalitis (brain inflammation)
Seizures
Diarrhoea and dehydration
Pregnancy risks such as miscarriage or premature birth
In rare cases, death
In the UK, measles outbreaks also strain NHS resources - leading to A&E visits, staff absences, and temporary ward closures.